1-800-397-9722
The Foundation for the Advancement of
Chiropractic Education
Selling Yourself
From Below the BottomUp , in A great article by B.J. entitled, The Green
Books, Vol. XXIII. You should read it! To view, click on the title.
Do You Need a Trainer?
This article emphasizes the practice member's need to be "trained" in the
philosophy of chiropractic. PDF format ready to print two-sided. To view
and print, click on the title. Do you want to see more articles for your Click
on the following link: Weekly Articles
The Practice Builder is a free e-newsletter with practical
information and suggestions to help chiropractors increase
their service to community.
- Practice Building Articles filled with great tips and
ideas for educating your practice members.
- Special offers and discounts on educational
products
- FACE is committed to helping you build your practice!
When you sign up, you'll immediately receive a FREE
educational article to use in any way you'd like in your office!
Click here to subscribe to The Practice Builder!
Past Issues of the Practice Builder:
The Effect of Vertebral Subluxation Chart
We have designed a tool that is helpful which has been very well received
utilizes a well-known and effective educational tool but in a different way.
The chart does not infer that chiropractic cures disease so it is consistent
with our philosophy and it does not jeopardize our practice from a legal
standpoint. To view, click here.
The Practice Builder E-Newsletters & Practice
Building Ideas
Featured in The Practice Builder
Practice Building Ideas
containing suggestions on "How to use FACE Materials." Its purpose is to
help you build your practice and continue to educate your practice members
using FACE materials. All the materials that FACE produces have been
tested and continue to be used in my office. They all have a single objective,
to create informed and intelligent practice members who come regularly and
refer others.
We hope that the suggestions contained in these "Practice Building Ideas"
will be helpful. If you have ideas of your own how to use our materials please
let us know.
Joseph B. Strauss, DC, FCSC
One-Page Newsletters
practice members and providing them with information that is vital to
their understanding of chiropractic.
We know most chiropractors do not have the time or the inclination to
write. Now is a good time to get back into the habit of producing your
own Office Newsletter and we can help! Our One-Page Newsletters
have just been revamped with a new design and colorful graphics.
have just been revamped with a new design and colorful graphics.
have just been revamped with a new design and colorful graphics.
Easily edited and personalized in Word so that you can include your
Easily edited and personalized in Word so that you can include your
personal office information. Instruction are included. Use the back for
your office news. Include: "Thank you for referring...,"
"Congratulations" on births and special occasions and
accomplishments, "Thank you..." to whose who express their
appreciation with gifts of all sorts, along with "Office News" and
"Special Events" for each month of the year. Print unlimited copies for
your reception area. Handout or email to new practice members.
To learn more or view a sample click the product name.
Chiropractic: A Unique Approach to Life and Health
This full-colored, 24-page booklet is the most valuable written tool
we have to introduce new practice members to chiropractic. It
includes "The Five Keys of Chiropractic," "The Role of Symptoms,"
"What to Expect from Your First Visit," "Frequently Asked Questions,"
the "Four Options" that a person seeking chiropractic care should be
aware of and so much more.
Every new practice member (or family) in our office receives one of
these booklets. Since it is lengthy, we do not expect that they will
have it all read by the second visit, but we ask them if they have or
how they are coming along with it. We realize that we are becoming
less and less a nation of readers, and sadly, some will never read it.
member is the follow-up dialogue, making sure they have or are in
the process of reading it (this goes for audio material as well). It is
especially important that you focus on the "Four Options, if you want
them to understand non-therapeutic chiropractic.
The booklet is designed to be personalized for your practice
member. An illustration of the spine is provided so that you can show
them how the nerves emit from the spine and how they may be
interfered with. You can also mark the actual vertebrae that were
subluxated. To learn more or view a sample click the product name.
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